The U.S.-based stock car series is celebrating its 75th anniversary and has a special entry at Le Mans driven by seven times NASCAR champion Jimmie Johnson, 2009 Formula One champion Jenson Button and former Le Mans winner Mike Rockenfeller. James is a partner in Fenway Sports Group, who co-own the RFK Racing NASCAR team. The legendary endurance race recruited none other than LeBron James for the honor of waving the starting flag for this years event. "It’s an honor for me to be part of this historic moment in motor sport and help celebrate the Centenary of one of the biggest sporting events in the world." "There’s nothing like seeing and experiencing sports at their highest level," said the 38-year-old. 'King James' will unleash the 62-strong field at 1600 local time (1400GMT) on Saturday. Lebron James with the block of 2017 during game 7 of the finals. Hollywood actor Brad Pitt was the starter in 2016 and Steve McQueen lowered the French flag to start the race in 1971, the year he starred in the movie Le Mans. Lebron The Block Ringtone, download Sound Effects style ringtone to your mobile. The Los Angeles Lakers forward, the NBA's all-time leading scorer and four-time champion, joins a list of celebrity starters who have carried out the ceremonial role over the decades. June 5 (Reuters) - Basketball great LeBron James will be the official starter when the 24 Hours of Le Mans sportscar race celebrates its centenary this weekend, organisers of the endurance classic said on Monday.
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